The GCSE Theory Notes have been mapped across the Edexcel GCSE Business Studies specifications, by unit and then by section.
Unit 1 - An Introduction To Small Business
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1.1.1: Understanding Customer Needs |
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1.1.2: Market Mapping |
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1.1.3: Analysing Competitor Strengths and Weaknesses |
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1.1.4: Understanding the Need to Add Value |
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1.1.5: What Options Exist for Starting a Business?
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1.2.1: What is Enterprise? |
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1.2.2: Thinking Creatively |
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1.2.3: What Questions Do Entrepreneurs Ask? |
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1.2.4: Invention & Innovation -
Generating Business Ideas |
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1.2.5: Taking a Calculated Risk
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1.2.6: Other Important Enterprise Skills
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1.3.1: Objectives When Starting Up |
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1.3.2: The Qualities Shown By Entrepreneurs |
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1.3.3: Estimating Revenues, Costs & Profits
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1.3.4: Forecasting Cash Flows
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1.3.5: Obtaining Finance
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1.4.1: Customer Focus |
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1.4.2: The Marketing Mix |
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1.4.3: The Importance of Limited Liability |
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1.4.4: Start-up Legal & Tax Issues |
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1.4.5: Effective On-Time Delivery
& Customer Satisfaction |
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1.4.6: Recruiting, Training & Motivating Staff |
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1.5.1: Market Demand & Supply |
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1.5.2: Impact of Changes In Interest
Rates on Small Businesses |
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1.5.3: Impact of Changes In Exchange Rates |
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1.5.4: How Do Business Cycles
Affect Small Businesses? |
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1.5.5: What Effect Do Business Decisions
Have On Stakeholders? |
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Unit 3 - Building A Business
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3.1.1: Marketing |
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3.1.2: Market Research |
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3.1.3: Product Trial & Repeat Purchase |
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3.1.4: Product Life-Cycle |
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3.1.5: Branding & Differentiation
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3.1.6: Building A Successful Marketing Mix
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3.2.1: Design & Research Development |
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3.2.2: Managing Stock & Quality |
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3.2.3: Cost-Effective Operations
& Competitiveness |
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3.2.4: Effective Customer Service |
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3.2.5: Meeting Consumer Protection Laws
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3.3.1: How To Improve Cash Flow |
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3.3.2: How To Improve Profit |
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3.3.3: Break-Even Charts & Break-Even Analysis
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3.3.4: Financing Growth
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3.4.1: Organisational Structure |
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3.4.2: Motivation Theory |
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3.4.3: Communication |
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3.4.4: Remuneration |
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3.5.1: Ethics In Business |
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3.5.2: Environmental Issues |
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3.5.3: Economic Issues Affecting International Trade |
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3.5.4: The Impact Of Government & The EU |
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